Ivy League grad turned beauty professional, Ann Merin is the go-to gal for top makeup, hair and beauty tips.
Her TLC show, Wedding Day Makeover, has been picked up for a second season. “We help brides who are not comfortable with glamming it up.”
It’s unusual that the network hired the OC entrepreneur since all-things-beauty is generally found in Los Angeles. “I heard about the show and contacted them.” The rest is history.
“A wedding day is the marker in people’s lives. It’s ‘do or die.’ Brides have to figure out what’s going to work for them. They might think that their eyes aren’t big enough or lips are too thin.”
The TLC show shoots three days a week, mostly in the salon, but also on location on the wedding day.
Home is Newport Coast. The Columbia University MBA and former NYC corporate exec needed a stylist when she moved from the East Coast. She took things into her own hands and went to beauty school (Paul Mitchell in Costa Mesa). “Returning to school as an older student was a crazy experience.”
“I wanted to learn the language to translate all these things to the lay person.” Styling photo shoots, weddings and fashion shows followed. In 2007, Merin opened Beauty Heaven (in Irvine). Since then, E! Entertainment employs her as one of their beauty experts. Her specialties: hair extensions, updo design, makeup artistry and airbrush make-up.
She prefers to beautify the average woman, not that the average woman is living in tony Orange County! “When you work on a model, it’s basically like you are working on a paint-by-numbers kit. Everything looks amazing on them; that’s why they’re models. Some people think Jennifer Lopez gets out of bed and looks like that. It’s not true.
Insider beauty tips:
Air brush systems: “They sell a great one at Sephora. Air brush makeup is probably the biggest beauty break through. The makeup sits on top of your skin. When you’re older, you’re trying to avoid the makeup going into your lines and wrinkles.”
She also suggests maximizing products: “A concealer can be used as an eye primer, which helps your makeup go on more smoothly and stay on longer. If I do nothing else and I am going out, I’ll put concealer under my eyes, on my eyelids and maybe a little lip gloss — and I look refreshed. Concealer goes a long way.”
To exfoliate lips: take an electric toothbrush that spins, use petroleum jelly on your lips and brush.
Wedding/honeymoon suggestion: “Instead of false eyelashes for the wedding day, do eyelash extensions. They’ll last the entire honeymoon. You’ll have that amazing glamorous eyelash look the whole time and won’t feel like a drag queen taking the lashes off on your wedding night!”
Coincidentally, Merin’s brother is tying the knot very soon. Although she offered to help with her future sister-in-law’s hair and makeup, she was turned down. The couple wants the stylist to relax and enjoy the celebration!
Sue Facter owns a news agency for luxury lifestyle brand development including travel, spas, beauty, entertainment, pop culture and fine dining for worldwide publications, broadcast and the Web. Folow her on Twitter @TheFacter.