By Viollette Doloricon

Metropolis Bikes, nestled on Lankershim Boulevard, has been providing quality bikes and services to Los Angeles residents and the entertainment industry since 2005. Owner Brad Wasser is no stranger to the world of bikes: he has been riding and racing since he was a kid. After working for years in the bicycle industry with several top companies, he realized a lifelong dream by opening the most unique bicycle shop in the city.

Metropolis Bikes is unprecedented in its selection of “Bikes for City Life” and in its shop philosophy. Brad explains that, “Whether one is a newbie or an experienced commuter, we have a wide range of select bicycles for the urban cyclist. As the official Pedego Electric Bike dealer in North Hollywood, we showcase a special collection of e-bikes that demonstrate the vast progress in this exploding field. I have sold e-bikes for the past 20 years, and today’s models are lighter, more reliable, more cost-effective, and are a fun and functional way to get around the city. They are hugely popular in Europe and are steadily gaining momentum in the United States. In the city, they can reach a destination in the same time as an automobile: all this without the constant starting and stopping, emissions, or fuel costs.”

Brad is thankful for his growing customer base, which includes many celebrity clients and studios. “We have a reputation for individualized and exceptional service. We work with each customer to assess specific needs, sizing and customization options, and budget. For our corporate customers, such as the local studios, we supply cast & crew gifts and fun ways to get around the lot.”

Metropolis Bikes was recently recognized, for the second time, as one of America’s Best Bike Shops by the National Bicycle Dealers Association. It received the honor in recognition of its superior service and staff, and its dedicated support for the community and cycling-related legislation.

Come see what all the buzz is about! Let Brad and his crew get you geared up for 2014 — urban style!

Metropolis Bikes is located at 4660 Lankershim Blvd. in North Hollywood. For more information call or visit metropolisbikes.com.