Fashion Week in L.A., which was held earlier in March, has a more West Coast laid-back style, compared to the fashion industry festivities that play out on the catwalks of New York, Paris, London, and Milan. It has a more wearable vibe to it, as witnessed by those attending the runway shows around town. California casual and quirkiness seem to be the mainstays of the season. And thanks to the acclaimed international designer Sue Wong, true elegance and glamour were added to the mix.
Wong says she is devoted to putting “beauty, magic, and transformation” into her designs, and she certainly has done that with her new “Autumn Sonata” inspired Fall 2012 collection which she unveiled during Fashion Week. Instead of a traditional runway show, she showcased her collection during an exclusive champagne lunch at her private Atelier in Los Angeles.
The ultra-romantic designs were seen on lovely models who posed on pedestals and mingled with fashion industry insiders, influential VIPs, and celebrities who were on hand. It was the best way to see the intricate details in the bead-work and embroidery that adds so much to every ensemble. That’s why Sue Wong’s fabulous soirée is always among the “must attend” events of the season.
Guests included top fashion elites, stylists, and entertainment notables such as Latarsha Rose (The Hunger Games), Brooke Burns (Melrose Place), Mackinlee Waddell (GCB), Bai Ling (Wild Wild West), Romi Dames (Hanna Montana), and Kate Linder (The Young & the Restless). All previewed the collection as well as screened the worldwide premiere of the designer’s virtual runway fashion show, directed by Steve Kahn.
The hallmark of the new designs was to use the autumn colors. They displayed a rich and bountiful harvest, with warm earthen hues. Wong notes that “autumn’s romantic melancholy has long inspired the works of artists from the sonnets of John Donne to the paintings of Claude Monet.” So too, the beauty and harmony of the season inspired her. Wong says, “I love the fiery, dazzling hues of autumn. Nature becomes an artist with a brilliant brush to color all trees and glorious sunsets. Each leaf becomes a rich, exotic flower. There is an earthiness about autumn that is beautiful, and reminds us of our own poetic mortality.”
Sue Wong’s homage to the season features her signature intricate couture embellishments including hand-beadwork, floral embroidery, and skirts of taffeta leaves, petals of organza, and satin flowers on gowns in hues of rich umber, sienna, deep forest green, and gold.
The gowns are so breathtaking, and they were complemented by spectacular jewelry from Vilaiwan. The models had their hair and makeup done by Shahen Vardan, with shoes by Michael Antonio, and stocking by Leg Luxury. South Coast Winery Resort & Spa was also a sponsor of the dazzling showcase.
“I love that Sue isn’t afraid of glamour,” said actress Brooke Burns, who was wearing an ensemble that made her red-carpet ready. In fact, Wong’s timeless designs are often spotted at Hollywood events.
Also during Fashion Week, in the heart of Hollywood at the Sunset Gower Studios, The Gallery L.A.’s founder Mikey Koffman once again produced her extravaganza known as L.A. Fashion Weekend. It was a three-day fashion explosion that saw the fiercest designers showcase their Fall collections on the runway: Betsey Johnson, Vilorija, Dina Bar-el, Skineez, Laha-Glamorous Girl, Ashlee Brooks, and Sarahi House of Fashion. Headlining on the final night were NBC’s Fashion Star designer Lizzie Parker, and Alexis by Tal Sheyn, a line co-designed with Alexis Bellino of Bravo’s OC Real Housewives. Also an apparel collection inspired by the hit CW series was presented with Gossip Girl by Romeo & Juliet Couture. The fashion finale was broadcast live on KTLA-5, with a special dedication to Hollywood and the glamour of the studios.